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( Studio )

Born in Kolkata.Built for the internet.

(01)

We think different. We create louder.

Strategy, content and campaigns that make brands impossible to scroll past.

(02)

Local vibe. Global scroll.

Rooted in Kolkata, creating content that travels far beyond it.

(03)

Ideas start here. Impact takes them further.

From strategy to storytelling, we turn brand thought into digital experiences.

(04)

No boring content

Every street has a story. So does every brand, if you look properly.

( Clients )

People who rode with us.

We don’t just create content. We create growth.

Good marketing should be more than likes, views, and followers.

At Social Yatri we focus on creating content and digital strategies that help brands build visibility, grow their audience, and become more relevant in the digital space.

(01) Koliving

Symmetrical bed head-on beneath a backlit plaster relief panel

From 300 followers to 5,000+, and 15M+ views.

Koliving is a premium PG and co-living brand in Kolkata, offering modern living spaces for students and young professionals.

When we started working with the brand, the challenge wasn’t simply to post more content. It was to make Koliving more visible, relatable, and memorable to its target audience.

We developed a content-led social media strategy focused on creating engaging, relatable, and shareable content designed specifically for the Kolkata audience.

The growth

300 → 5,000+

A significant increase in their social media audience, helping Koliving establish a much stronger digital presence.

The reach

15M+

Our content strategy helped the brand generate approximately 15 million+ views, dramatically increasing its visibility and introducing Koliving to a much wider audience.

What we did

  • Social media strategy
  • Content strategy
  • Short-form video content
  • Reels & creative content
  • Audience-focused storytelling
  • Trend-based content
  • Organic social media growth

The result

Koliving went from having a relatively small social media presence to building a significantly larger audience and generating millions of views through organic content.

From being another PG brand to becoming a brand people started noticing.

(02) EnvyMe Fashion

Woman in a white floral anarkali stands barefoot before carved wooden screens hung with marigold strings

From 12K to4.1 lakh+ followers.

EnvyMe Fashion is a premium women’s wear boutique focused on stylish, contemporary fashion for women.

The goal was simple but ambitious: make the brand impossible to ignore on social media.

Instead of relying only on traditional fashion photography, we built a content approach designed around high-volume reach, fashion storytelling, engaging short-form videos, and content formats that audiences naturally want to watch and share.

The growth

12,000 → 4,10,000+

We helped EnvyMe Fashion grow its social media audience from approximately 12K followers to 4.1 lakh+ followers, creating a dramatically stronger digital presence for the brand.

What we did

  • Social media marketing
  • Content strategy
  • Reels & short-form videos
  • Fashion-focused content
  • Creative campaigns
  • Trend-driven content
  • Organic audience growth
  • Brand positioning

The result

EnvyMe Fashion transformed its social media presence, growing from a 12K-follower fashion boutique into a 4.1 lakh+ follower digital fashion brand.

The growth wasn’t about chasing numbers alone. It was about creating content people wanted to watch, share, follow, and remember.

Real brands. Real growth.

Your brand could be next.

Every business has a different audience, story, and growth opportunity.

That’s why we don’t believe in copy-paste marketing strategies.

At Social Yatri, we combine social media marketing, content creation, content strategy, branding, and performance-driven thinking to build digital growth strategies around your business.

Whether your goal is:

  • More followers.
  • More reach.
  • More brand awareness.
  • More enquiries.
  • More customers.

We build the strategy to get you there.